LCC Pobeda carries 90 million passengers in its first decade

Aeroflot’s budget subsidiary is expected to serve 13.6 million passengers in 2024

Russia's LCC Pobeda carries 90 million passengers :: LCC Pobeda

In the ten years since its first revenue flight on December 1, 2014, budget airline Pobeda (part of Aeroflot Group) has carried more than 90 million passengers.

This year the LCC’s traffic is expected to reach 13.6 million passengers, up 4.6 per cent year-on-year, making it Russia’s second largest airline by traffic. This is evidently a significant accomplishment in current environment –apart from general headwinds battering the Russian air transport industry, the airline is on the U.S. Treasury Department’s (SDN) sanctions list.

According to its strategy, adopted prior to the beginning of Russia-Ukraine military conflict, the no-frills airline was supposed to lead the market and carry 2-2.5 times as many passengers by now.

Currently, Pobeda’s route network boasts over 100 destinations, half of them – regional routes, connecting cities directly, not through Moscow, and 14 – unique to the LCC, not served by any other carrier.

About 10 per cent of Pobeda’s passengers never flew before.

“Each year since Pobeda started flying, has been victorious. This year the victory is the 95 per cent seat load factor. The airline owns its success to Vitaly Savelyev, who has the capacity to overcome whatever difficulties have arisen on the way,” – Dmitry Yadrov, Head of Russia’s aviation regulator Rosaviatsiya said, referring to the airline’s name (Pobeda means ‘victory’).

Pobeda’s general director Dmitriy Tyschuk also said words of praise to Saveliev, who was the head of Aeroflot Group, and now vice-chairman of the Russian government, for his contribution to the creation of Pobeda. “From our entire team I express deep gratitude for justifying the cause of low-cost carrier in Russia and introducing the necessary legislative changes. It’s safe to say that Pobeda took off from your hands.”

Pobeda was founded as the low-cost arm of Aeroflot Group in late 2014. Earlier same year Aeroflot launched LCC Dobrolet, which ceased operations two months after being subjected to EU sanctions.

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